How to Categorize Crisis Situations for Better Crisis Management

When you decide on building a crisis management plan, you need to have a clear picture of possible crisis scenarios. There are general types of crises but there are also crisis situations that may be specific to your business. To start off consider these different categories of crises which businesses are most susceptible to experiencing.

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  • Customer dissatisfaction
  • Damaged reputation
  • Increase in expenses
  • Drop in customer loyalty

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